launching

 

CP Milking the high tide left,  pic  Rob Martin.

So last weekend saw the opening of the new Finisterre and Gulf stream joint venture in Braunton. It's in the original GS shop but the space is now shared so you can lust after Finisterre's high quality clothes as well as Jools finely tuned surfcraft. It looks fantastic and i think there is a real confluence between where the two brands are coming from. Hopefully its going to be really mutually beneficial.

Opening night was a real fun evening hanging out with some local friends and meeting the finisterre guys. Most of you will already be aware of their clothes but if you arent they are really worth checking out! Clothes designed for surfers by surfers and ethically made. 

I've always thought of them as a kind of British Patagonia and like the american brand, they are moving into the wetsuit game next year. They have been prototyping some winter suits designed to be warm, durable and dry quickly at a reasonable price. All things that we need for cold water surfing that overseas brands dont always appreciate. They look great from what ive seen so far.